Thursday, March 17, 2011

Coast to Coast

Today I have two guests on CRITICAL MASS: Coast to Coast.

Brad Elmhorst, President of Direct Hit Data, Inc. will provide insights regarding customer rentention strategies to assist in creating an emotional link to your brand. DHD provides secured end-customer database management and outsourced business services.

Rick Thaler, President of OGB Architectural Millwork talks with me about his experience over the last year changing his business model. He had to downsize but also he re-organized his firm. Also Rick bought another business and is a member of an industry-specific peer group.

Listen today Thursday March 17th live to my interviews starting at 3PM west coast time on

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